Page 9 - CSA Speaker Bulletin December 2017 | CSA Celebrity Speakers
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GEOPOLITICS

                              NOREENA HERTZ

KEY PREDICTIONS FOR 2018

 Professor Noreena Hertz                   steam including amongst some         will inevitably be set against
 is a visionary economist,                 politicians already in power. Free   a backdrop of continued
 decision-making guru and                  trade can no longer be assumed       technological disruption.
 author with an impressive                 to be the global default moving      Developments in Artificial
 track record in predicting                forward.                             Intelligence will engender new
 global trends. She has                                                         business opportunities and
 advised some of the                       Geopolitical risk will also remain   efficiencies. The imperative
 world’s leading political and             high next year, primarily because    for businesses to reduce their
 business leaders on strategy,             there is a cadre of unpredictable    head count will increase – with
 economic and geo-political                strongmen in top jobs. Odds of an    consequent societal rumblings.
 risks, digital transformation,            all-out war between the US and
 Generation K and millennials.             North Korea remain low – given       “Developments in
 She shares with us here                   how high the costs of that would     Artificial Intelligence
 her key predictions on what               be on both sides - but are not       will engender new
 we will all be facing in the              negligible. With regards Russia,     business opportunities
 upcoming year.                            I expect Putin’s havoc-creation      and efficiencies.”
                                           strategy to continue over the next
Political risk will remain high            twelve months. In the Middle East,   At the same time the big four tech
            in 2018. Populist politics is  we can expect more flashpoints in    giants - Amazon, Apple, Facebook
            clearly here to stay for the   2018 - the reduced US presence       and Google – are likely this coming
            near term and I expect a       on the global stage a contributory   year to continue to encroach
  continued rise of the Right and the      factor here.                         into new territories, creating a
  Left at the expense of the Centre.                                            huge strain on incumbents and
  In practice what this means is that      In Europe several present day        traditional players. This will further
  the backlash against free markets,       challenges will continue to play     sour governments and policy
  free trade, globalisation and even       out through the year including the   makers towards them. I expect
  capitalism will continue to gain         Catalonian crisis, Brexit, rising    more calls for greater regulation
                                           nationalism and the different        and oversight of the biggest tech
                                           visions of Merkel and Macron.        players over the coming months,
                                           Each of these has the potential      to address growing concerns over
                                           to upend the still fragile growth    market dominance, fake news and
                                           of the region and put further        privacy.
                                           strain on the EU as an institution.
                                           The Italian elections in March
                                           look likely to be another win for
                                           populism.

                                           Geopolitical and political
                                           disruptions such as they are

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